At eleven years old, I had my first skincare routine. My mom took me to Xpect Discounts in Milford, CT and walked me through the beauty aisles, explaining the importance...
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Naming a beauty brand is no small thing. After mulling over countless names, I finally picked one sometime during 2021. I filed a trademark with a lawyer, only to have...
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I can tell you that I started developing 3 of Cups about three years ago, but that’s not exactly true. My brand has been within me since I was a...
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I have a friend who used to send me photos of makeup and skincare ingredients labels and ask me if they were any good. I’d glance at them and think,...
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